Your first campaign

Overview

This walkthrough takes you from a blank campaign to your first emails sent. Budget 20-30 minutes.

Step 1: Create the campaign

Go to Campaigns > New Campaign. Give it a clear name like "Series A SaaS, March 2026". Name it by segment and month so you can track performance over time.

Step 2: Connect an email account

Select the email account to send from. If you haven't connected one yet, go to Settings > Email Accounts first. See the Gmail, Outlook, or Custom SMTP setup guides for instructions.

Step 3: Build your sequence

Add 3-4 steps with delays. A simple starter sequence:

• Step 1 (Day 0): Signal-referenced opener, under 80 words, one CTA
• Step 2 (Day 3): Follow-up with a brief value prop or relevant resource
• Step 3 (Day 8): Social proof or case study
• Step 4 (Day 14): Short breakup email

Use AI Writer for Step 1 to generate a personalized opener for each lead.

Step 4: Add leads

Click Add Leads and choose a source:

• From Smart List: Query your existing leads by ICP score and signal strength
• From Watchlist: Pull contacts from a specific watchlist
• Manual import: CSV upload with first name, last name, company, email

Revnox will enrich any contacts missing email addresses before the campaign launches.

Step 5: Review and launch

Click Preview to see how Step 1 looks for your first 5 leads, verify personalization is accurate. Then click Launch.

Revnox sends Step 1 immediately (within your configured send window) and queues subsequent steps automatically. Monitor replies in Campaigns > Replies.